Oct 4, 2022
Creating a more colorful, connected, comforting and caring world with yarn.
KEY TAKEAWAYS
- Lion Brand has an amazing Purpose Statement
with four key words
- Colorful
- Lion Brand produces high-quality, uniquely
colored yarn that stands above the competition
- Connected
- Lion Brand stays connected to the craft and the
community that the craft creates
- Comforting
- Knitting gives people comfort and stress relief
- Lion Brand employees feel comfortable and
supported working for the company
- Caring
- Lion Brand puts lots of care behind every
decision they make, products they produce, and associates and
customers they have
- Lion Brand’s Schitt’s Creek yarn line was an
idea a Lion Brand employee came up with after watching the show and
it’s been a success
- David Blumenthal’s key message is for people to
treat people with kindness and respect, no matter their occupation
or position
- Adam Blumenthal’s key message is for people to continue to learn from past mistakes and failures to create futures successes
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Skein Tones (lionbrand.com), a modern neutral palette aiming to complement a wide spectrum of skin tones.
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𝗗𝗔𝗩𝗜𝗗 𝗕𝗟𝗨𝗠𝗘𝗡𝗧𝗛𝗔𝗟, Chairman of the Board of Lion Brand Yarns.
Read the Inc article How I Did It: David Blumenthal
Earliest yarn memory?
Going to the office at 54 Canal Street, at the corner of Canal and Orchard Streets, where we had offices and a warehouse. It was the tallest building on the Lower East Side of New York. I was about 7 or 8 years old and I would sweep the floors and empty the wastebaskets. Going into the office with my father was a really big deal for me.
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𝗔𝗗𝗔𝗠 𝗕𝗟𝗨𝗠𝗘𝗡𝗧𝗛𝗔𝗟, VP Brand/Product Development and Digital at the Lion Brand Yarn Company.
You can reach Adam on LinkedIn at https://www.linkedin.com/in/adblumenthal.
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𝗖𝗟𝗜𝗡𝗧 𝗢’𝗥𝗘𝗔𝗥, president and owner of Creative Sales Consulting, has worked in the Retail industry since 2000. Clint and his team connect suppliers & retailers in the creative arts industries for stronger relationships and strategic sales growth, in order to bring joy to consumers through artistic creative and decorative products.
For more insightful conversations with leaders in the Arts & Crafts Retail industry visit CreativeRetailTalks.com.
If you'd like to be a guest on the podcast, reach out to Clint O’Rear at Clint@CreativeRetailTalks.com.
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Music:
"Carpe Diem" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License